At Watches & Wonders 2023, Rolex sets new standards in luxury watchmaking. Their latest, the Rolex Oyster Perpetual 'Celebration,' features a captivating turquoise dial, drawing attention with its vibrant display. A must-see for collectors and enthusiasts.

First introduced at the 2004 Basel Fair, the Rolex 116598SACO stands out as a truly unconventional creation from the usually conservative Genevan watchmaker. With its unique design and exquisite craftsmanship, this watch has nickname, the 'Leopard', becoming a symbol of luxury.

Rolex unveiled a diamond-studded Cosmograph Daytona at Baselworld 2019, bearing the reference number 116588TBR. It features a bezel set with 36 baguette-cut diamonds, and the gold sub-dials are intertwined with brilliant-cut diamonds and black lacquer.

The 65th Grammy Awards was held on 5 February 2023 in Los Angeles, California. Not only was the ceremony filled with amazing performances, but also with luxury watches worn by the guests. Which watches were seen during the ceremony?

DJ Khaled is very active on Instagram, showing off his activities and lavish life. We can see, for instance, his expensive cars, his beautiful house, and, of course, his expensive luxury watches. His watch collection is insane - truly world class!

Considering one of the most colorful, funnest, and playful modern watches, the Rolex Daytona Rainbow comes in three different models: rose gold, yellow gold, and white gold. The watch is currently selling between $500,000 to $700,000 (or probably more) on the secondary market, depending on which model. The rose gold reference has the highest market price. Let's see which celebrities were seen wearing this unadulterated luxury on their wrists.