At Watches & Wonders 2023, Rolex sets new standards in luxury watchmaking. Their latest, the Rolex Oyster Perpetual 'Celebration,' features a captivating turquoise dial, drawing attention with its vibrant display. A must-see for collectors and enthusiasts.

These timepieces, available in white, rose, or yellow gold, feature jigsaw-inspired enamel faces. They display words like 'Happy' and 'Love' at 12 o'clock and emojis at 3 o'clock. The dial boasts 10 baguette-cut sapphires.

After retiring, Brady has showcased impressive timepieces like the newest Rolex watches. Known as an ambassador for TAG Heuer and a fan of IWC watches during his NFL career, he now has more time to broaden his watch collection.

Entirely dressed in blue, the new 41mm Royal Oak Perpetual Calendar which was released in September 2022, presents a case and bracelet fully crafted in blue ceramic for the first time. It would be interesting to see celebrities spotted wearing this new watch.